Real Estate

Real estate

The search for your first location is a team effort that involves several resources and franchise partnerships. Salons by JC has a dedicated relationship with one of the premier commercial real estate firms in the nation. Through their state of the art real estate technology, they can assist you with the most up-to-date market analysis and insider information in order to make credible real estate decisions. Their experience, real estate prowess and deep knowledge of the Salons by JC brand ensures you find A+ locations with the best real estate deal points possible.

From site selection to lease execution no stone is left unturned by the real estate support group and by Salons by JC. Our goal is to ensure you start your business the right way with the right real estate to support our premium brand. Each real estate search is managed through their proprietary software using a six step search model.

Local Market Strategy

Market Engagement with Brokers and Landlords

Partner/Vendor Coordination

Market and Demographic Analysis

Lease Negotiations

Lease Execution

Real estate

Salons by JC franchisees benefit from a stable, unchanging and driven team of brokers dedicated to understanding and serving the brand. Morrow Hill, the premier commercial real estate firm for top franchise companies, plays an integral role in all aspects of the real estate process, providing each franchisee with unparalleled service.

Strategic Planning

  • Understanding the unique characteristics of your acquired territory
  • Competition analysis
  • Identify optimal trade areas for the brand within the territory
  • Discuss real estate criteria based on market dynamics and market conditions

Engage the Market

  • Presenting Salons by JC’s brand guide to listing agents within the market to increase brand recognition & appeal
  • Analyze locations with real time market knowledge

Analyze Options

Evaluate and compare options based on criteria including:

  • Site & demo data
  • Submit Request for Proposal/Letter of intent to the selected shortlist properties

Vendor Coordinator

Coordinate with all necessary vendors through our project management and vendor portal.

  • Legal
  • Architects
  • Central contractors
  • Sign Vendors

Negotiate Terms

  • Review and finalize strategies for negotiation
  • Execute Letter of Intent
  • Receive and review lease with franchisee’s preferred counsel

Lease Execution & Franchisee Support

Salons by JC franchisees benefit from a stable, unchanging and driven team of brokers dedicated to understanding and serving the brand. Morrow Hill plays an integral role in all aspects of the real estate process, providing each franchisee with unparalleled service.

Now let’s begin the search

The ideal location for a successful Salons by JC store is primarily in a vibrant, highly trafficked shopping center that provides adequate parking, easy ingress/egress and security to our tenants and their guests. Since our business model is more B2B, we have as secondary conditions decent signage and storefront visibility.

Construction

Construction

Construction services are provided by one of the top firms in the nation. Our construction partner provides a turn-key approach with years of experience in construction management on a national level. As you narrow your real estate search and prepare for letter of intent, we strongly encourage you to begin meeting with them, so you are prepared to perform construction due diligence while you are negotiating your lease. This will reduce your opening time.

In addition, we encourage you to work directly with our corporate construction team to ensure budget and corporate standards are being followed. All franchisees are required to use our construction partner for due diligence and design, as the entire construction window of your project follows a very strict program.

They will assist you in developing and creating preliminary floor plans, surveys, site investigation reports and architectural plans. In addition, they bring years of experience in managing large national brand expansions, which ensures you will have the expertise you need to handle contractor bids, zoning issues, permitting problems and governmental compliance requirements.

Our construction commitment to you:

Experienced construction management team

National roll-out program fees

Single point of contact during construction

Budget and schedule management

The right build at the right price

Representation to landlords, city inspectors, vendors and general contractors

Marketing

Marketing

Salons by JC is dedicated to providing the tools and services franchisees need to be successful with their marketing campaigns. From assisting with pre-opening marketing plans to providing high-quality marketing content and strategy consultations for digital advertising, we are committed to delivering top-level marketing support to every franchisee.

Through our internal marketing team and our partnerships with outside agencies, Salons by JC franchisees have access to professional marketing materials and paid media programs from a talented team of industry experts. Together, our team supports your business with a holistic approach to best organic and paid media strategies. Ensuring we are measuring results and offering you options to stay ahead of the competition.
 
The marketing team assists franchisees with a wide range of marketing services including social media, paid media, campaign development, execution, management, and reporting. We utilize the most advanced digital platforms available today to execute at the highest level to create effective advertising on popular platforms including Facebook, Instagram, Google (organic and paid), YouTube and Craigslist.

Operations

Operations

Operations support begins with new salon construction and continues through the life cycle of your franchise. The goal of the Operations Support team is to make sure you have all the resources to effectively run your salon and grow your business.

Operations training is supplemented with access to software programs that manage your leases, rent payments, and leasing reports. Our property management software provides you with the tools needed to ensure you are maximizing your rent dollars and reducing your exposure to shrinkage.

This is accomplished through several programs:

Dedicated operations consultant

Competitor analysis

Salon fundamentals course

Field visits

Operation calls

Training conference

Operations bulletins and webinars

Property management software

This is accomplished through several programs:

Start Your Future

Please fill out this initial intake form and we will email you a copy of our financial report.